Business Networks: Run Farther, Try Harder, and Climb Higher

Business Networks: Run Farther, Try Harder, and Climb Higher

I jog now and again. I’m not a long distance runner, but I do enjoy a nice weekend jog for exercise. Last Christmas, one of my brothers came to town, and we decided to go running together. We were running step for step, encouraging each other, and maintaining...
Business Planning: Spend Your Time in the General’s Tent

Business Planning: Spend Your Time in the General’s Tent

By Bill Mattern, Nexstar® Network Business Coach Someone once said “battles are won in the general’s tent,” and I think this is a great analogy for business. Sure, a general will spend some time in the trenches with his soldiers, but the most successful one spends...
Increase HVAC Sales – When Should You Introduce Price?

Increase HVAC Sales – When Should You Introduce Price?

Our industry has a long practice of discussing the price of a job at the end of the service call, after the technician has built value for the customer. However, my experience shows that discussing price earlier in a call is more successful in getting customers to do...