Category: Newsroom

6 Digital Marketing Strategies to Try in 2024

- By Justin Fuller, Nexstar Digital Marketing Coach

The digital marketing arena is always evolving. Consumer behavior is always shifting. The weather pattern is constantly changing, and people have been concerned about the economy for years. From my vantage point as a digital…
HVAC Contractors Advise and Educate Consumers Every Day
The HVAC industry has undergone remarkable growth and transformation in recent years. Driven by technological advancements, SEER changes, environmental concerns, and consumer preferences, the HVAC sector is evolving at an unprecedented pace. HVAC home service…
Check Out Details on our Chicago Open House
Nexstar Network and a prominent Chicagoland Nexstar Member are rolling out the welcome mat to both members and select prospective members in a first-of-its-kind Open House taking place in tandem with the industry’s epic AHR…
A Letter to Home Service Business Owners, From A Trainer Who Cares

- By Dave Boduch, Nexstar Network Master Trainer

They’ve become robots. Today’s CSRs (Customer Service Representatives) are more concerned about getting the information and putting it into the box in front of them than they are with acknowledging that they’re talking to a…
Service System: Clearing Our Own Objections to Help Others Find Clarity in Theirs

- By Thad David, Nexstar Network Master Trainer

As a trainer for Nexstar Network, I recently celebrated a milestone: I facilitated my 200th three-day training. Of those 200 courses, most have been Service System, a favorite program for me to train others on,…
Super Meeting 2023 Recap: Recruiting vs. Talent Acquisition

- By Steffan Busch, Nexstar Talent Acquisition Coach and Executive Recruiter

I’ve been involved with recruiting for nearly 20 years, and I’ve seen a lot of recruiting strategies and trends come and go. A few years ago, I saw a new term: talent acquisition. At the…